Mother–daughter duo Samica (500K+ followers) and Anjali (The Gems of Ruby Holl) recreate each other’s most iconic beauty looks — from Samica’s bold two-tone lipstick photoshoot to Anjali’s 1980s Miss India California pageant glam.

 

A format that blends tutorials, generational stories, and heartfelt conversations on beauty, identity, and family. Distributed across YouTube, Spotify, Instagram, TikTok & Snapchat, with natural brand integrations including Rimmel London gifting.